Marketing shouldn't stop after the lead becomes an active deal. Yappy extends your capability through precision audience targeting using studio quality executive video ads delivered directly to stakeholders on a deal across 2,000+ channels.
We pinpoint every key stakeholder in the precurement panel, including the people who influence them. The entire decision chain is then mapped to align everyone’s perception in your favour.
We produce, film, edit, and distribute highly targeted video ad campaigns featuring your executive team to stakeholders on specific deals using LinkedIn's ad network. The messaging we craft demonstrates why you’re the best choice on specific deals – allowing for alignment and education that goes well beyond generic brand awareness.
Our platform provides analytics into stakeholder engagement before, during, and after deal cycles. See role heat maps, engagement spikes, LinkedIn profiles of engaged contacts, messaging performance, and overall deal health insights (combination scores). Our BI team meets with you bi-weekly to review and modify campaigns and results.
Leading companies rely on our expertise to expand their deal influence without expanding head count.
"We knew what we could do. We just couldn't always get that message to the people inside a client organisation who actually needed to hear it, especially the ones we couldn't get a meeting with. Yappy changed that. We've won deals that felt impossible before."
See how Yappy helps you win procurement-driven deals, shift perceptions, and gain a competitive edge.